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Using Social Media to Your Advantage

July 6, 2012
It seems like every day there is a new social media platform that claims to help non-profits reach new volunteers, donors, or supporters. Instead of scouring the internet for the latest tech news, we’ve put together a list of three must read articles about social media for our partners.

If your organization has not been using social media, or is just starting out, Laura Howe from the American National Red Cross explains the basics of social media in Setting Yourself Up for Social Media Success from the Association of Fundraising Professionals.

One of the hottest and newest social media platforms is Pinterest. Pinterest is a virtual bulletin board of ideas, pictures and thoughts that other individuals and organizations have collected from around the web. NetSquared, an initiative of TechSoup presents 4 Ways to Use Pinterest to Encourage Corporate Volunteerism

Learning the newest technology can feel a lot like learning a foreign language. The Nonprofit Tech 2.0 Blog breaks it down in the articleSocial Media for Social Good: Your Nonprofit Checklist. This article lays out a clear plan and covers a variety of different social media components.

As with any technological advance, an organization should determine its needs in regards to social media. It can become a great benefit to an organization, or a waste of time and resources.

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